TikTok reached 1 billion monthly active users globally this summer, a 45 percent increase since July 2020.
According to the corporation, the main markets for the popular short-video app are the United States, Europe, Brazil, and Southeast Asia.
Despite governmental attention in the United States and other areas, TikTok has seen an increase in users around the world in recent years.
By January 2018, the corporation claimed to have around 55 million global users. By December 2018, the number had risen to over 271 million, 508 million by December 2019, and 689 million by July 2020.
ByteDance, a Chinese technology company, owns the video-sharing platform. Shouzi Chew, the CFO of ByteDance and a Singaporean national, was named TikTok’s new chief executive officer earlier this year.
SensorTower claims that TikTok has 3.2 billion installations since its inception, which includes data from Douyin, the Chinese version of the app. In August, TikTok’s monthly average users increased by 25% over August 2020. ByteDance was valued at $425 billion in June of this year.