Top 10 Blog Posts of 2012 to Learn About Marketing Your Business

Top Ten Blog Posts of 2012 to Learn About MarketingWant to learn about the top business & marketing strategies of 2012?

This weeks blog post and also the last one for the year will help you learn about various business strategies like Backlinking, Blogging, Branding, Email Marketing, Networking, Leadership and Social Media.

It’s a lot to take in in one visit, so make sure you bookmark this page, it will definitely come in handy as you start 2013.

Here we go, here are the 10 Blog Posts of 2012 to learn about business and marketing.

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6 Biggest Small Business Social Media Time Wasters

Social Media Time WastersSocial media sites like Facebook and Twitter offer a wealth of opportunities to businesses that are willing to take advantage of them. Yet, they also present a significant danger; if your social media strategy isn’t well-defined and efficient, you can spin your wheels trying to make headway in the social media space.

Accordingly, there are some specific types of activities that offer very little return on a huge time investment in social media. Here are some of the biggest social media time wasters you’re likely to encounter: [Read more…]

Top Social Bookmarking Sites for Backlinks

Top Social Bookmarking SitesSocial bookmarking sites have become increasingly popular these days as people tend to be more open to sharing their likes to either friends, family or even to the public. Bookmarking is simply tagging your favorite sites and sharing them to others on the web. A social bookmarking site allows those websites you like to be tagged, categorized and organized. These bookmarked sites can also be used by others to add to their compilation and again, share with others.

Since it has grown its popularity, there have been a long list of top social bookmarking sites out there that sifting through all them can be a tedious job and you may end up with a headache! For instance, if you are new to the idea of social bookmarking, you might experience having a hard time in choosing which social bookmarking site to use. This article aims to help internet marketers take a glimpse at 15 of the best social bookmarking sites that, despite stiff competition, these still stand out from the rest.

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5 Tools To Improve Your Social Media ROI

ROI is a hot button issue these days. In this tight economy you can’t just be doing things, you have to measure them.

Are you converting leads? Are you increasing following? Is your engagement going up?

These are the questions you must be asking yourself if you are to run a successful social marketing campaign.

Here are 5 Tools to ensure you’re getting the maximum ROI from your social media efforts, and they won’t break the bank!

1. MarketMeSuite

Market Me Suite

A strong social media dashboard is the first element in any social campaign. The dashboard you use to bring all your efforts together. I co-founded MarketMeSuite in 2009, and it has grown into an absolute juggernaut of a marketing and social management tool. It takes the best elements of your favorite management platforms, mixes in geo-targeting and pro-active marketing, and gives you one giant place to share, schedule, auto-post RSS, and post in real time to Facebook at the same time as posting to Twitter and Linkedin. And we are about to launch our new version in early 2012.

Imagine you’re a chiropractor. With MarketMeSuite you can actually geo-target a campaign just to 25 miles from your office. This type of geo-targeted posting is a tremendous time saver. As nice as it is to chat with someone with back pain in Norway, you need to fill your office in New York. MarketMeSuite enables you to convert social leads.

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3 Important Google Plus Marketing Tips for Business

Google Plus Marketing TipsGoogle Plus. It is the new social media place for everyone to go and share their lives or business or anything else with the people around them. Facebook has been No. 1 with users for years, and in the middle of 2011 users saw Google Plus come to the spotlight as a new way to communicate. The interface is very different from Facebook and gives Google Plus users options that they won’t find on Facebook. This has some intrigued while others are still skeptical. Does that stop the growth of Google Plus? Of course not. It is growing day by day as more and more users add their profiles. Companies are already offering Google Plus marketing tips as a way to help businesses get started.

Aside from these new interfaces and other options from Google Plus, what is it that makes a business choose to add their profile to Google Plus? How can I say this?… It’s Google. Businesses already use Google as a tool to market to their potential clients, so why not create a profile that will help your business communicate better with your customers?

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P.R.I.M.E.: The Five Pillars of Social Media

Five Pillars of Social Media

A lot of business owners who are not on social media think that getting on Facebook or Twitter is a very complex and time-consuming task.  On top of learning the technology used in each social media platform, they would have to interact with the customers and get involved in a lot of processes.

This is why many business owners still shy away from social media even if they understand that it would help them sell more and better market their products and services.

But is social media really that complex?  We think that it is not.  It is actually just very simple.  When you think of social media, think of P.R.I.M.E.: Promotion, Response, Information, Measurement, and Engagement.

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Social Bookmarking Is Absolutely The Best Way To Drive Visitors To Your Blog

Social Bookmarking is Essential for Traffic

Social Bookmarking Is Absolutely The Best Way To Drive Visitors To Your Blog

Just about each and every blogger struggles with getting traffic to their blog. The amount of garbage programs that happen to be on the web is actually ridiculous. In the next few paragraphs we will be discussing how you can use social bookmarking as a way to get traffic to your blogs without the need for those traffic programs that just do not work.

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Why Does Social Media Matter To Your Website?

Why does social media matter to business?

Why Does Social Media Matter To Your Website?

In this day and age, it is a given that your business needs a website. There is a lot of advice out there about improving web sites, SEO optimization and getting a google rank out there.

In addition, there is also a lot of information about leveraging social media. It is all but essential for a business to be on Facebook and Twitter these days. Other, smaller and newer social networks might be of value, for example, a bookseller might want to be on Goodreads. As a writer, I’ve found social media a highly useful tool, if sometimes a little bit distracting.

The problem is that many people forget to integrate the two. In fact, I’ll admit that I’ve fallen foul of that myself. You can set up all of this great content, and then you can be active on Facebook, but the two simply do not connect. Here, thus, are some tips for optimizing and integrating social media with your website.

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Why Facebook Is The Best Friend Of Your Business

Why Facebook Is The Best Friend Of Your Business

Managers and directors are interested in putting their businesses onto Facebook and the like because they know it’s the New Thing and that if they’re not on it then they are not taking full advantage of web 2.0.

Unfortunately they often don’t understand the properties of social media and expect it to be another platform by which they can introduce their brand to consumers. Social isn’t about that. It’s called social media because that’s what its supposed to be; a means of communication and interaction between people throughout the world. If you want to get on in social you have to be sociable. Offer tips and tricks, tell people about your experiences and skills that you’ve picked up, don’t keep things to yourself.

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Link Building Tips for Bloggers

Thousands of people have personal blogs. Unfortunately, many bloggers don’t have the necessary expertise in link building, social media marketing, and search engine optimization to promote their blogs on the World Wide Web. This post is targeted to individuals who run their own personal blogs by themselves as a hobby or semi-professionally. The tips below will enable you to unleash the potential of your pages!Link Building

Generic Directory Submissions May Be a Waste of Money

While directory submissions are beneficial for e-commerce websites, this may not be the way to go for personal bloggers. It is better to save your money and invest it in other things. Directory submissions are often overused, and as Google has become significantly more complex, they provide limited value. If you spend the same time, effort, and resources in other activities, the benefits can be tenfold.

Submit Your Site to Niche Blog Listings

Personal bloggers will benefit more from submitting their sites to niche listings. For example, if you write about gardening, then look for directories that compile gardening ecommerce sites, blogs, and other related websites. Similarly, if you are writing about lifestyle in your area, submit your blog to local directories to improve your web presence.

Answer Questions in Q&A Websites

Q&A websites are gaining in popularity and search engine rankings. Participate positively on these sites and include your link in the suggestion. The traffic you will receive from viewers can help you earn links and referrals. Q&A sites that immediately come to mind include Yahoo! Answers but there are newer platforms that can similarly generate a lot of traffic for you.

Submit Selected Pieces to Social Portals

If you have a brilliant piece that can potentially become “viral”, make sure to submit it to social portals. Some examples of good social portals include Hacker News (community on startups, entrepreneurship, and technology), Care2 News (non-profit & environmental issues), and Kirtsy among others (focused on arts, style, and fashion). Take note that your article will be carefully reviewed before it is published. But once you get in, the advantages are huge.

Use Social Media (Facebook, Twitter, and StumbleUpon)

Make it a point to submit all new blog posts for voting. Unlike social portals, there are limited barriers to entry when submitting your posts to social media sites. In fact, your followers might be disappointed if they don’t see a stream of updated content in these channels. One online wedding ring resaler does a particularly good job of using social media and has benefited tremendously from it’s use.

Submit Guest Posts Strategically

Guest posting is growing in popularity for a lot of very good reasons. Basically, it entails writing content for another blog site to earn recognition, readers, and referring link. The strategy creates value for both parties so it is a valued technique that you should consider. In the last few years, however, there has been a lot of low-quality work that have been passed over as guest postings. This abuse can damage reader trust (both for publisher and you). So be sure that if you decide to submit guest postings, the work is of high-quality and will provide value to the readers.

What are your link building strategies? Leave a comment below…

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