Back in 2007, nobody thought much about the social networking site called Twitter. With only 140 characters (including spaces) to be used for every post, people were reluctant to participate in this community because it seemed restrictive and a bit boring. What can you say with only a few words anyway?
Today the tides have definitely turned for Twitter as it is now one of the heavyweights in the social networking world. Twitter means different things to different people. It is through Twitter’s flexibility and utility that entrepreneurs and bloggers alike can find ways to promote their website.
You might feel more than a little restricted because you only have 140 characters with spaces to work with, but if you know how to play well with words you can definitely use your tweets to improve your site traffic and readership significantly. The best thing about Twitter is that it’s free, so you all need to do is invest your energy and time into making it work for you.
You can be lazy and use the title of your new post as a tweet, but that’s not going to hook your readers in and convince them to click through to your website. Here’s what you can do instead to effectively promote your website through Twitter and keep in touch with your readers: